Versacea era is ending in Versace

Donatela Versace has taken his last runway bow.

Ms. Versace, the younger sister of founder Jianni Versace and a woman who stepped into the company after her assassination in 1997, is leaving her post as the Chief Creative Officer after nearly 30 years. She will become the main brand ambassador, an honorary role that includes philanthropy and red carpet (and red carpet philanthropy). Dario Vitley, the former design and image director of MIU MIU, has been named the new designer.

Announcing the news on Thursday, Capri Holdings Chief Executive Officer John D. Idol, who owns Versace as well as Michael Course and Jimmy Chu, called the decision “part of a thoughtful succession plan”.

This change comes when Capri is considering the sale of Versace when blocking a merger with the federal trade commission’s coach and the owner of Kudal with Tapestry. Prada currently has a special bidding window on the brand, according to anyone close to the situation, but is not officially authorized to speak on the subject.

69 -year -old Ms. Versace has long been an incarnation and guiding spirit of Versace, but she was never considered a designer. He accepted the role after shooting his brother on the stairs of Miami Haveli. Despite no formal fashion training, she increased into a dear person within the company and the industry.

Ms. Versace said in a news release, “This has been the greatest honor of my life to carry forward my brother Giani’s legacy.” “She was a true talent, but I hope I have some souls and tenacity.”

The rare woman at the top of a major fashion brand, she wore her struggles-with individual tragedy, self-doubt, finding her creative legs, and drugs as well as more as her long platinum hair. Happily Brash Aesthetics Shri Versace became part of his signature, and in 2000, for Gramiz, he put Jennifer Lopez in a “forest dress” cut for his navel. There were lots of search questions to see Google images were born.

Famous celebrities and supermodels loved him, as a former Oscar show at Los Angeles in 2023, was filled with Boldfase names. She was a champion of LGBTQ rights and can be the most Instagram followers of any designer – 12.2 million. As a result, she became one of the world’s most recognizable designers, Lady Gaga, Penelope Cruise, Jeena Gorson and Maya Rudolf played onscreen.

She was so easy for the caricature that she was often not given enough credit for Versace’s success. But in 2018 Capri (then called Michael Course) paid $ 2.1 billion for the brand, including homeware and hotel design. Mr. Idol said it “with the biggest access and huge growth capacity” the best known in the world. ” Nevertheless, Versace never fit comfortably in the American group, and sales have declined.

Last year, in the recognition of her contribution to Italian fashion, Ms. Versace was ordered the merit of the Italian Republic, one of the highest honors in Italy.

Versace’s CEO Emmanuel Gintzberger said in a news release, “Versace is today what is this due to Donatela Versace.”

It will now depend on Mr. Vitale to continue the legacy that one of the most amazing success stories of fashion, after his two years as a design director in MIU MIU. The revenue of MIU MIU increased by 97.3 percent in 2024, one year when most of the industry saw a decline in sales for consumer uncertainty and wider industry recession. It has become one of the houses that are most frequent fashion conversations, which manage to bridge the gap between the affected and intellectuals.

Mr. Vitale called the job “privilege” in Versace and thanked Ms. Versace for “her trust in me”.

This is probably no fault, if Prada is seriously considering buying Versace, that its new designer is someone who is successfully working with Miukiya Prada (who is a close friend of Ms. Versace).

Whatever happens, however, Ms. Versace said in the release: “I will be the most emotional supporter of Versace. Versace is in my DNA and is always in my heart. ,